Category: Digital Marketing

The Foresight of Malcolm CasSelle

Cryptocurrencies and online gaming have a few things in common. They both grew into something unexpected. Both are highly volatile. Their markets are global. Even with all their similarities, popular cryptocurrencies like bitcoin and etherium may not be the best fit for traders in these markets.

The advent of MMORPG monetization has bigger implications than most people dare to consider. Platforms, like Steam and Good Old Games, pioneering of online gaming economies cannot be overstated. Their influence helped foster this market’s enthusiastic embrace of cryptocurrencies. One token worth mentioning is the Worldwide Asset eXchange (WAX). It facilitates online economies that trade game skins. WAX may succeed where bitcoin and others cannot. It is a specialized cryptocurrency that can adapt with the eSports community.

Malcom CasSelle’s affect upon the digital industry is far-reaching. He is president of WAX, an entrepreneur, and investor. The focus of many of his endeavors are entrepreneurial. Both his investment and business operations concentrate on innovation.

His leadership at WAX will likely be even more dynamic. Appreciation for teams plays a key role. Startups are another area of strength. Cryptocurrencies facilitate the startup companies that usher in new ideas. Online gamers always have an interest in new and creative games. After all, when games become repetitive, they lose their fun.

This is where Malcolm CasSelle’s leadership might shine brightest. His forte for innovation alongside teams is one of the fundamental aspects of online gaming communities. Integral to this is competition. Unlike other areas of life, gaming’s purpose is often competition. Clearly Malcom has a handle on this aspect. His success and continued appreciation of innovation is a testament.

Startups are not the only area with which Malcom CasSelle is familiar. He has experience with blockchain applications for big data. Make no mistake, online gaming involves a lot of data, as well as, computing power. Its creative aspect is what stands apart from other big data applications. Malcom is clearly talented in all of these areas and a fine leader for the online gaming economy.

Overcoming PR Problems as an Entrepreneur

Getting a business up and running for an entrepreneur is just the beginning. You pride yourself on your service and the products you offer, always looking to exceed customer expectations. In general, this is the target for most business owners and is a rule of thumb for good business. Unfortunately, we can’t please everyone and in the digital age opinions are being shared more than friendships and it only takes one bad comment for the word to spread like wildfire. This type of mass sharing will hurt business sales, weaken your client base, and deter future customers from purchasing your products or services.

Luckily, there are online reputation management companies like seachcleanup.com, that can help clean up your online reputation and combat negative reviews and ill-conceived comments. However, if you are the type of business owner who prides themselves on doing everything yourself, there are a few things to keep in mind when handling your online reputation.

Let’s say you just noticed a horrible comment when you perform a search for your company. This comment has your fired up and ready to spit nails right back at the publisher of the review. This is a major NO-NO! The last thing you need to let your consumers see that you can stoop to the same level as the reviewer. This will damage your reputation, the way your clients view you and harm future customer’s opinion about your company. Addressing the situation by offering solutions to the problems will let your audience see that you can handle some trash-talk and stay focused on improving your services.

Another great way to stay in tuned with your audience and to keep their attention focused on your highlights could be to offer new sales and promotions that genuinely bring value to the customer. Having blowout sales and discounts are great ways to keep your clientele content and happy. You can certainly do other things to improve your ratings and keep your customer base loyal, but in the grand scheme of things, don’t you think you should maintain focus on your company as a whole. This is the main reason for letting the professionals at searchcleanup.com remove negative reviews and take care of everything for you.